James, The Stay-Home Dad
Age: 32
Occupation: Stay-at-home parent
Family: Three kids (ages 5, 7, and 10)
The needs
A way to organize carpools for his kids’ activities and appointments.
A social outlet to connect with other parents in his neighborhood.
A platform that ensures safety and trustworthiness for his children.
The challenges
Managing the logistics of three kids with different schedules.
Feeling isolated from other parents who are busy working.
The goals
Reduce his driving load by coordinating carpools with other parents.
Build friendships and a support network.